This tool estimates the intrinsic value of a stock based on a future series of dividends that grow at a constant rate. For example, if a company is projected to pay a dividend of $2 next year, with a consistent growth rate of 5% annually, and the required rate of return is 10%, the tool can calculate the present value of those future dividend payments to determine the stock’s theoretical worth.
Providing a framework for valuing businesses based on future dividend projections, this methodology is particularly useful for established, dividend-paying companies with predictable growth patterns. Its historical roots lie in the work of Myron J. Gordon and Eli Shapiro, who developed the model in 1956. It offers a clear and structured approach to valuation, even though its reliance on constant growth can be a limitation in some cases. The model assists investors in making informed decisions regarding stock purchases and sales, helping determine whether a stock is overvalued or undervalued in the market.
